Nearly 40% of people will stop engaging with sites that are unappealing. In fact, about 70% of shoppers abandon carts due to poor design, too. If your website is old and outdated, you could lose customers.
Instead, consider hiring the best Boise website designer. With their experience and expertise, you can boost business.
Not sure who to hire? Here are eight key qualities to prioritize during your search. A Boise designer with this skill set will help accomplish your goals.
With the best website designer in Boise, you can generate more leads and sales. They’ll help set your business up for lasting success.
Discover how to choose a web designer with these tips today.
1. Expertise
To start your search, consider speaking with other professionals within your network. Ask who they hired to create their website. Look at each business owner’s website before asking about the website designer they hired.
Make sure their website meets your standards.
Speaking with people in your professional network can ensure you start the search on the right foot. You can create a list of designers from people you already know and trust.
Ask the business owners you speak with about their experience. For example, you can ask:
- Was the designer professional and knowledgeable
- What services do they offer
- Were they able to answer your questions
- Would you hire them again
- Did you encounter any issues
- How were those issues resolved
If your professional circle can’t point you toward a designer, that’s okay. Instead, start your search online. Google “best website designer in Boise” and create a list of options.
Make sure each designer’s website meets your expectations, too.
Then, learn more about their expertise.
For example, how long have they worked in the industry? Ask how many websites they’ve worked on in that time, too.
Make sure to find a Boise website designer with experience and expertise. Ask if they’re up-to-date with new design trends as well. For example, do they know how to appeal to Google’s Core Web Vitals?
Can they improve the user experience (UX) on your site?
If they’re unfamiliar with either concept, hire someone else. They might lack the expertise you need.
2. Industry-Specific Experience
As you interview different website designers, consider asking about their clients. Look for someone with experience helping businesses like yours.
A website designer with experience helping businesses within your industry could give you an advantage. They’ll understand how to appeal to your target audience. They’ll ensure your website meets your industry-specific needs, too.
If they’ve helped similar businesses in the past, look at those websites.
What design elements stand out to you? Would that website appeal to your audience?
Ask the designer about their process, too. They should start by learning as much as possible about your business. They should also ask about your goals.
Otherwise, your website won’t meet your business needs. The designer might make assumptions while working on your site. They could waste your time and money as a result.
Instead, choose a Boise website design that’s prepared to help your business.
3. An Impressive Portfolio
As you learn how to choose a web designer, take the time to explore each designer’s portfolio. Their past projects will help you learn more about their abilities.
Does their work meet your expectations? If not, scratch that designer off your list.
Make sure to explore the sites they’ve created. If you notice design issues, choose a different designer.
Hire a designer that’s capable of meeting your expectations.
4. The Right Services
Design has a 75% influence on a website’s credibility. Nearly 90% of consumers won’t return to a site after a bad experience, either. Meanwhile, most users prefer exploring the internet from a mobile device.
Make sure the designer you choose offers the services you need.
First, they should know how to design a beautiful, eye-catching, appealing site. Remember, an unappealing design could scare customers away.
Make sure they can create a positive experience as well. Otherwise, make sure they can optimize your pages for mobile devices.
Make a list of your needs before you hire a designer. For example, maybe you need to add an eCommerce store to your site. Perhaps you want to follow minimalistic design trends instead.
Do they offer website design and development services? Ask if they offer other marketing services as well.
If the website designer you speak with doesn’t offer the services you need, look elsewhere.
5. A Strong Reputation
You can narrow down your options by learning more from people who were once in your shoes.
Visit each company’s Better Business Bureau and Google My Business listings. Read reviews from their recent clients. Otherwise, ask for references.
Ask each client about their experience with the designer. Was the designer professional? Were they able to answer questions with ease?
Find someone with a strong professional reputation.
6. Communication Skills
As you speak with the designer’s recent clients, ask about how the designer communicated. For example, did they provide regular updates? Did they call or email?
Ask how often they communicated, too.
If their clients struggled to reach the designer, look elsewhere. You might struggle to reach them in the future.
7. A Reasonable Contract
Take the time to review each designer’s contract. Ask how many edits you’re allowed to make. Ask if the edits are included in their pricing, too.
Make sure to get an itemized list of their services.
8. Agreeable Pricing
Get quotes from at least three Boise website designers on your list. Gathering more than one quote will help you gauge the average price.
Don’t choose a website designer based on the price alone. Instead, make sure they offer the services you need. Otherwise, you might have to hire another Boise designer in the future.
Successful Searching: 8 Qualities to Look for in the Best Boise Website Designer
Don’t rush to hire the first website designer you find online. Instead, learn how to choose a web designer with these tips. Find someone with the experience and expertise you need.
Their skillset could benefit your business for years to come.
Want to discuss your design needs with the best website designer in Boise? We’re here to help.
Contact us today to get started.